The challenge

Orbit builds satellite software and needed a website that explains a complex product to investors and engineers in under a minute.

Process

We started from the questions visitors actually ask on sales calls and turned each one into a section. Motion and illustration do the heavy lifting where words get too technical.

The site was designed and built in Framer, so the team can publish news and job openings without a developer.

Result

The new site launched in four weeks. Demo requests went up, and the sales team now sends the homepage instead of a pitch deck.